Bring your brand to life with words that sell and stories that tell.

Now that everything’s gone digital, we’ve only got a few precious seconds to grab the attention we want. Finding the perfect words can be tricky, but mediocre content won’t set you apart from your competition. Let’s work together to make a lasting impression on your audience with compelling copy that drives results!

Let’s Talk Words

More than just copy

Whether you’re seeking cut-through copy that slices through clutter, a touch of persuasive fluff to make your brand unforgettable, or the perfect blend of both - I’ve got words for you.

Branding
Copywriting and TOV guidelines to keep ’em reading.

Website Pages
Everything you need to make a great first impression.

Customer Lifecycle
Improve customer engagement with targeted and tailored messaging.

Email Marketing
Click-worthy subject lines and call-to-actions that drive sessions.

Full-funnel Marketing
End-to-end marketing copy that turns clicks into conversions.

Social Media
Engaging copy and content ideas to help with your weekly grind.

Campaign Headlines
80% of people only read them and skim the rest… Wait, you’re still here?

Proofreading & Editing
I’m always here to help dot your i’s and cross your t’s.

AI Writing Solutions
Efficient, scalable, content generation that’s tailored to your brand.

See My Services

A bit about me

Hey there, thanks for stopping by! I’m Dan, a Melbourne-based freelance copywriter with a passion for creating irresistible content. I’m here to help you engage your audience by crafting captivating copy that reflects your brand and its values.

With a decade of experience working across large and small-scale marketing campaigns, I know exactly what it takes to tailor your message to different platforms. Whether you're looking to make waves on social media, leave a lasting impression on your website, or connect with your audience through marketing campaigns, I’ve got the words for your ideas.

Enough about me, let’s chat about you! Get in contact to kickstart your next project or to find out more about what I can do for your brand.

Drop Me a line

They said it, not me.

“Dan is an exceptional copywriter. From large scale marketing campaigns to social media posts, his ability to engage audiences across different channels is second to none. He brings years of industry experience and knowledge to the table, throughout which he built and championed a distinct brand voice. He's reliable, hard-working, and thorough down to the last detail. It's been a pleasure working with Dan, and I can't recommend him enough.“
Erika Tumumbing
Head of Copy, Catch.com.au
“Collaborating with Dan was a pleasure – a true creative force! His approachability and friendliness made each project enjoyable.
Dan's compelling copy and innovative ideas were game-changers for our campaigns, contributing significantly to our success. I'd jump at the chance to work with Dan again in a heartbeat.“
Anne Webster
Director, Wordstamp
“At Catch, when we turned Dan loose on our socials, they not only tripled reach and revenue - they got a lot more fun, too.
His combination of creativity, audience insight, and marketing know-how is rare to find in one person especially one who’s such a pleasure to work with!”
Jason Toon
Content Marketing Manager, Catch.com.au
“I had the pleasure of collaborating with Dan on multiple projects while working at BSG, and I wholeheartedly endorse him as an exceptional copywriter. His ability to craft captivating content that resonates and drives results is remarkable. He quickly grasps the core of a brief, transforming it into impactful copy. Working with Dan was delightful due to his professionalism, communication and always meeting deadlines - even when it was the same day! A real team player and a valuable business partner.”
Lisa Tinetti
Marketing Manager, Rayell
“I had the absolute pleasure of working alongside and managing Dan at Catch.com.au
With a wealth of experience under his belt, Dan’s ability to understand, formulate and tailor creative copy to a select tone was second to none. No matter the project, be it big or small, Daniel was my go-to resource for all things copy.”
Marty O'meara
Brand Lead, Catch.com.au
“Dan's not just a writer, he's a strategic thinker who understands how to effectively communicate and market ideas in a digital landscape.
His services have helped us successfully build out multiple brands while nailing their tone of voice. Highly recommended for anyone looking for a copywriter!”
Daniel Lavi
Chief of Marketing, TradeSquare
“Dan is fantastic to work with! He is a multi-skilled Content Creator and Writer who knows how to get results from often complex briefs and targets. He’s super creative and resourceful and knows how to effectively communicate the vision of the business through first-class content. He knows how to talk to customers through content and drive profitable customer behaviour.”
Luke Honey
Head of UX and Design, Little Birdie
“Dan has an innate talent for crafting vision and ideas into clear and engaging content.
He is fast, professional and a pleasure to work with. His copy is always of the highest quality and he's extremely dependable when working to deadlines. Dan is extremely creative and brings with him expertise from working in a range of marketing and digital media industries.”
I would use his services again!
Karen Hopkins
Artist